The Social Geeks Podcast

On the 2nd of December, 2022, a journalist Taibbi released a series of tweets showing evidence of email documentation between Twitter executives to censor a story released by the New York Post in 2020 leading to the presidential elections.  Why is this such a mind-blowing story?  Well, it shows that big tech have been censoring information and have been colluding to essentially sway things as important as our democratic process.

It’s no secret that marketing is a great way to grow your business. What isn’t often talked about is the fact that it can also be one of the most challenging and time-consuming aspects of running a small business. You have to come up with ways to attract new customers, retain existing ones and sell more products or services than ever before. One way to tackle this challenge is by planning your marketing strategy around your customer base. A customer-centric approach will help you focus on what matters most to them, which means you’ll be able to meet their needs better than ever before! Here are some tips for creating an effective customer-centric plan.
Find out more here:
https://socialgeeks.com.au/2022/12/how-to-plan-your-marketing-with-your-customer-at-the-center/
 
BOOK A FREE 30 MINUTE MARKETING CONSULTATION
https://socialgeeks.as.me/free-consultation 

Black Friday is not too far away. And generally starts super early. It's like Christmas. You guys probably have noticed this as well. Christmas seems to start in September now.
Setting yourself a goal, setting a target, and having a clear idea of what you wanna achieve is a great place to start for any promotion. What I recommend is putting together a few ideas. What is it that you're looking to do? What products do you want to sell? What services do you wanna promote? Do you want to do a discount? Do you want to win back your previous customers or you looking to acquire new customers?
If you want to speak more about your digital marketing efforts, feel free to book in a free 30 minute consultation with me on the link below! https://socialgeeks.as.me/free-consultation

We know that Google is the powerhouse of the internet. We know that Facebook is also still the king of the castle when it comes to social media because they own and control Facebook, Instagram, messenger and WhatsApp. Meta owns the top four apps in the world! But what are the main statistics we should about the internet in 2022? When it comes to social media, we know that video is emerging and we know that search is still very relevant for how people find things online. The last thing to say is that eCommerce has grown exponentially during the pandemic and we're now seeing around $5 trillion a year going through eCommerce platforms like Amazon, Shopify, WooCommerce and more we're seeing a huge emergence of online shopping. It's only going to get more and more as time goes on. $5 trillion sounds like a lot but when you look at the entire global retail trade, It's still only 20% of the retail revenue that we see each year. With only 20% of the market, eCommerce still has a huge growth potential and I would dare say that if you're not selling your products and services online, don't worry! You haven't missed the boat. If all of this gets you excited and eager to really invest in your brand online, why not book in a free 30 minute consultation with me? I’m a digital strategist that loves talking about how businesses and brands can scale online and monetise further.
Book A Free 30 Minute Consultation:
https://socialgeeks.as.me/free-consultation

There are so many times a year where people wanna buy gifts such as Father's Day, Mother's Day, Christmas, Valentine's Day and Birthdays. If you have products that you could potentially sell to those customer, you wanna make sure that you're doing everything you can to make yourself easy to find, make a good promotion for it and have content that is gonna make you very easy to find on Google.
If you found this valuable, please remember that you can subscribe on YouTube, subscribe to the podcast. It would be so cool to have you along for the journey for more tips in the future, on your marketing. And lastly, if you'd like to book in a free 30 minute consultation with yours, truly to talk about your business, needs your marketing goals and come out with a bit of a strategy for your digital marketing, I would love to do so. The link is in the description below for you to book in that now. 
BOOK YOUR FREE 30 MINUTE CONSULTATION:
https://socialgeeks.com.au
https://socialgeeks.as.me/free-consultation 
Go to our website for full show notes, podcast video and more. 

Shopify is the cool kid on the block.  What's more, it's worth $96 billion as of April 2020!  In this episode, Social Geek's hosts Kyle & Alistair discuss the pro's and con's for each platform and compare the benefits to find which one is the best for value.

WooCommerce powers 7% of the eCommerce online market, but powers 22% of the world's Top 100 eCommerce stores in the world.  That says something!  If you're planning to sell online, WooCommerce is a great solution.  Oh, and it's free!  We like free.
Our Social Geeks hosts Kyle & Alistair walk through the basics of WooCommerce and the steps to set up your store.  

In today's episode, the Social Geeks hosts Kyle & Alistair discuss 5 Ways To Make Money Online NOW!  These are the best methods to transition to online working and start making more money to supplement or replace your income.  Considering that 50% of Australian's were living pay to pay in 2019, and we've seen unemployment double due to COVID-19, it's a serious conversation to have.